Why We’re More Than a Brand—We’re a Movement - Evolve Supply Co.

Why We’re More Than a Brand—We’re a Movement

When I first started Evolve Supply Co., I wasn’t setting out to build a clothing brand. I wasn’t dreaming of profit margins or product drops. I was just trying to survive.

After years of battling anxiety, depression, trauma, and confusion around my identity, I reached some of the darkest points imaginable. I hurt myself more times than I want to admit. I attempted to end my life because I didn’t believe it could ever get better. I felt invisible—unseen, unheard, and utterly alone.

But even in the depths of that pain, something inside me still wanted to fight. And in the middle of that chaos, I made a decision:
If I couldn’t find a safe space, I would create one.
If I couldn’t speak my truth, I would wear it.
If I couldn’t find peace, I would build a movement that gave others the chance to.

That’s where Evolve came from.
It’s not just a brand—it’s my outlet.
My therapy.
My way of surviving.

It’s Ok To Not Be Ok Tee - Evolve Supply Co. Evolve Supply Co.

Born From Pain. Built on Purpose.

Evolve Supply Co. isn’t about fashion—it’s about functioning through the mess. It’s for the people who show up every day while silently falling apart. It’s for the ones who cry in their car before work, who cancel plans last minute because the anxiety is too much, who hold it together for everyone else but fall apart the moment they’re alone.

Every piece I design carries a message of survival, healing, and truth—because people like us don’t always get asked if we’re okay. We’re the ones who smile through breakdowns. Who make jokes while silently unraveling. Who never wanted attention—just understanding.

And that’s what Evolve became for me: a language for the things I didn’t know how to say out loud. A way to tell the world, “I’m still here. I’m still trying.”

I didn’t just want to sell clothes. I wanted to create something that could reach people in those quiet, hopeless moments—the same kind I’ve lived through.

With Evolve, I wanted to create more than just wearable reminders. I wanted to build a movement. One that tells people:

You are not broken. You are becoming. You are evolving.
And that’s more than enough.

 

Creating Safe Spaces—One Conversation at a Time

I’ve had people come to my booth at a market, wearing sunglasses to hide their tears, and open up about things they’ve never told anyone. I’ve had people hug me like they’ve known me for years after just five minutes of conversation. I’ve had people say, “I didn’t know how much I needed this until now.”

That’s what Evolve is.

It’s not just clothing—it’s connection.
It’s not just a logo—it’s a lifeline.
It’s a safe space. A conversation starter. A silent reminder that you are not alone.

BROKEN TEE - Evolve Supply Co. Evolve Supply Co.

Giving Back—Because Healing Shouldn’t Be a Luxury

I’ll be real with you—I still can’t afford the therapy I know I need. I’ve been on waitlists. I’ve called around. I’ve had to choose between groceries and getting help. And that’s the reality for so many of us.

So Evolve became my therapy.
It became the thing I poured my pain into—the outlet that helped me stay alive when I had nowhere else to turn.
Every design, every blog, every market—it's me trying to make sense of my own healing in real time.

That’s also why we donate 20% of our profits to Rise Above The Disorder, a nonprofit that helps fund therapy for people who can’t afford it—people like me. People like so many of us who are just trying to keep going without going broke.

Because no one should be turned away from healing because of money.

And if this brand can help even one person get the support I’m still fighting for, then that’s everything.
That’s what keeps me going.
That’s what makes Evolve worth it.

Evolve Supply Co Hoodie - Evolve Supply Co. Evolve Supply Co.

We’re Just Getting Started

Evolve is more than a brand. It’s more than my healing—it’s becoming a shared space for others to heal too. I dream of one day opening a mental health hub—a safe, physical space for people to talk, cry, create, and connect. A place where community, therapy, art, and conversation intersect.

But until then, we show up—online, at pop-up shops, local boutiques, through every message, every shirt, every blog post. We create connection wherever we can.

 

This Is Bigger Than Me—It’s All of Us

If you’ve ever bought a tee, opened up at a market, messaged me on Instagram, or even just taken a second to read these words—you’re part of this. And I hope you know how much that means.

Evolve isn’t just a brand.
It’s how I stayed alive.
And it’s how we remind each other to keep going.

🖤
Tyler Florence
Founder, Evolve Supply Co.

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1 comment

I love this !!!! The story behind Evolve is amazing is truly inspiring as well!! Definitely would love to support such a great brand ! Xx

Joe

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